Today it is not enough for companies to mm have just one target. Under the umbrella of K II some main targets, at the managerial and r departmental level everyone is trying to realise their own targets.
For example, at Eti all of the operations are being conducted according to 136 business targets at managerial level. Akkök Holding CEO Ahmet Dördüncü says that the managers at the group companies in the holding are trying to achieve a total of 376 targets. This and productivity.
The famous economist and management researcher Peter Drucker says: “If you don’t know where you are going, it doesn’t matter where you end up.” He believes that it is impossible for a company to realize its vision if it sets out without targeting a specific destination.
For this reason, setting a target and exerting efforts to achieve it are critically important in terms of showing how determined a company is about reaching its goal. Today, when we look at companies that have come to the fore through their various successes in their sectors, we see that virtually all of them have set multiple targets at departmental level. The number of these targets, their nature and priority vary from company to company.
EIGHT TARGETS FOR EACH OF 45 EXECUTIVES
Akkök Holding CEO Ahmet Dördüncü says that the managers at the group companies in the holding are trying to achieve a total of 376 targets. “We can say that the 45 executives have an average of eight targets each,” he says. “When we look at the companies’ targets, a company has an average of six targets a year.”
The nature of the executives’ targets at Akkok varies considerably. The company’s targets include sales, profitability, investments, production, R&D and project management categories and, where necessary, the company also sets targets for individuals.
Gold Technology Markets is trying to bring over 20,000 products to consumers through its nearly 1,000 personnel in 57 stores in 30 provinces. At Gold, the executive who heads each department has predetermined weekly, monthly and annual targets. These targets are headed by increasing customer satisfaction, service quality and store productivity.